Business law Essay Example | Topics and Well Written Essays - 500 words - 15

Business law - Essay Example To do this, the plaintiff should prove the following three things: The message included in the advertisement was defamatory, which means it has a likelihood to injure the reputation of Cornell Ltd. Claiming that Cornell Ltd marketed their software untested is defamatory because the plaintiff will lose business customers. The second element of the advertisement, which is a basis to sue for damages on defamation, is that the advert referred to the plaintiff. The advert was explicit that Cornell Ltd markets untested software, so the defamation refers to the plaintiff. Malice is the final element in the advert that creates a basis to sue for damages on defamation, in the sense that the advert was maliciously aimed at ruining the reputation of Cornell Ltd in the eyes of their customers. This would therefore make Cornell Ltd lose their customers to Stanford. Stanford Company is malicious because they are using false information to win business customers. Negligence is failure to act in a way which a reasonable person would have acted under the same circumstances, or acting in a way which a reasonable person would not have acted (Clarkson, Miller and Jentz 23). Flo can sue Dan under negligence, if she proves that Dan had a legal duty of care, Dan breached the duty of care and as a result, Flo suffered damages. Therefore, law should impose a duty of care imposed for the benefit of a third party, to ensure fairness and justice (Harpwood 31) Flo must show that Dan owed her a legal duty of care. By the fact that Dan’s actions or omissions can cause damage on Flo, a duty of care exists. A reasonable person should have set the parking brake, in order to prevent loss to any person who might be affected by the vehicle rolling back. With this argument, Flo can show that Dan owed her a legal duty of care. In addition, another thing that Flo should show is that the duty of care was breached. Dan did not consider